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Who the Hell Animates Compost?

PHOTO BLOG

Join Cape Town Product Photographer and Author of the Getaway Magazine Photography Masterclass on her photographic adventures in and out of the studio. 

Who the Hell Animates Compost?

Robyn Daly

One stop motion I am especially chuffed with is this compost animation. It is part of a series for Builders Warehouse. They wanted a countdown to Black Friday and I hit upon the idea that we could create the numbers out of products that are on the Black Friday special then animate them in different ways. So there have been all sorts of challenges in this project, not least because buyers don’t think of whats nice to animate before putting things on special. Among my subjects were screwdrivers, birdseed, LED lightbulbs, crysanthemums and, you guessed it, compost.

BRINGING UNUSUAL PRODUCTS TO LIFE WITH STOP MOTION

Putting this particular stop motion together was a challenge because compost is a tricky bugger. It’s slightly damp, so leaves marks if you make a mistake. And I did make an error along the way and had to redo some of it. This glitch was nothing quite as disastrous as when I was animating the birdseed number and dropped my lens cap right in the middle of the setup — and had to start that whole thing all over again. The point here is that if you stop concentrating you make mistakes very easily.

ROBYN DALY PHOTOGRAPHY BUILDERS 5 SETUP IMG_7276.jpg

After fluffing up the number 5 the first time. I got it looking beautiful a second time. The client wanted all the animations on a black textured backdrop which Shelly and I had made specially for the campaign. You can see in the photo above, the little cushion. That’s for my knees — animating things on the floor is particularly hard word. I was on my own for this one so there was lots of jumping up and down.

TOOLS OF THE ANIMATOR’S TRADE

Brushes are usually part of a product photographer’s camera kit, and in this case, they were of all sizes. Tweezers were also essential items in my toolbox for this animation. You can see in the picture below, that the compost did not like to stay in one place. So once I had lifted the template away, there was a lot of tidying up to do.

ROBYN DALY PHOTOGRAPHY BUILDERS 5 IMG_7279.jpg

By the end of the day I had done a full workout. After putting handfuls of compost into the little trowel about 90 times, my hands were in need of a good scrub. But I like the way the trowel dances around, almost painting the number. I finished the day on a … high-5!


Bring your brand and products to life

Contact Robyn for a quote for product photography and stop motion

083 779 0783