Having lived on a smallholding for 11 years, I became an avid weather-report watcher. If one report didn’t suit me, I’d find another that did and then stake my plans on that. Usually then I was hoping for rain so the paddocks would look good and the grass would grow for the horses.
PHOTOGRAPHY IN THE RAIN
When there’s an outdoor photoshoot scheduled, studiousness becomes obsession. That was the case this past week. My client Traders Warehouse had booked a shoot at Sea Point Putt-Putt course. And it rained — this time more than any of the three weather reports I stalked had predicted. Ah! But not enough to cancel the shoot altogether. Fortunately my Fuji XT2 bodies are fairly waterproof. But I’m not. And models in clothes with rain splotches on them weren’t either. I needed fill flash — and that caught the falling raindrops so they look like shooting stars.
AUTHENTIC PHOTOS SELL PRODUCT
In the end there were some pretty moments and the models played along sweetly. No amount of hairspray was going to counter the northwester so there were a lot of photos where the models had mouthfuls of hair or looked like Wookies. On the upside, this was a winter shoot, so the results are nothing if not authentic. And since they’re intended for social media where authenticity from brands gets bonus points, the shoot was a roaring success. I am sure it will sell plenty of clothes.